Case Studies

Amazon Case Study

THE BRIEF:

When Amazon approached us looking to do a “fun scavenger hunt with a group of people that don’t always get to work super closely with one another”, we knew the perfect activity. They were heading to Milan for a conference and were looking for a team challenge that got them out and about in the city aimed at having fun and getting to know each other better. There were 30 employees altogether and with a tight budget for the social element of the conference, the activity needed to be reasonably priced.

THE SOLUTION:

We knew instantly that our Self Managed, Milan City Explorer Challenge fit this brief perfectly. Due to the fact our technology can be ran on any iOS or Android platform, client’s customised activities can be delivered via attendee’s own smartphones at a budget friendly rate. Our content writers travel far and wide researching and creating unique experiences in the majority of the globe’s key cities and our Milan City Explorer Challenge is no exception. An interactive, hi-tech scavenger inspired activity guiding teams around central Milan, unlocking tasks via GPS and completing a range of challenges. These challenges range from searching for historic information, answering fun Italian themed trivia, conversing with locals and taking photos and videos of themselves immersing in the culture and sights of the city – perfect for breaking the ice, getting to know one another and having fun exploring a new city.

The group split themselves into teams and nominated a ‘team leader’ to download our app on their smart phones and enter their unique game code, which instantly loaded the activity on their devices. After taking a selfie and entering a team name, a live map of Milan guided teams across the city to a range of challenge locations. Meanwhile, a dedicated event manager logged on to the game online to monitor the activity, score photos, videos and message teams, creating maximum engagement and interaction throughout the event.

Half hour before the end of the game, the event manager froze the scoreboard and prompted teams to return to their finish location via the messaging function, while a countdown timer on the game screen put additional pressure on the teams to complete as many last minute challenges as they could before time ran out. At the end of the activity, the client was immediately sent an online link containing all the team’s photos and videos to view in a presentation format as well as a link with the final scores to announce the winning team.

Half hour before the end of the game, the event manager froze the scoreboard and prompted teams to return to their finish location via the messaging function, while a countdown timer on the game screen put additional pressure on the teams to complete as many last minute challenges as they could before time ran out. At the end of the activity, the client was immediately sent an online link containing all the team’s photos and videos to view in a presentation format as well as a link with the final scores to announce the winning team.

THE RESULT:

The team photos and videos from this event speak for themselves, the client had a great time exploring the city with our fun and interactive team challenge. Our user friendly app and the ability to run the activity on their own devices meant that we were able to provide the client with a flexible budget friendly event without compromising the attendee engagement. Our remote support team gave the client the confidence and guidance needed to run the activity by themselves with minimum effort; so little effort in fact that the main organizer of the event joined in to!



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